Professional:
- Led the mobile app design for one of Fast Company’s most innovative social media companies of 2022.
- In a lean startup team I single-handedly managed all things design for a fully-fledged cross platform system including an iOS and Android mobile app, website, internal admin tool, two-sided e-commerce platform and a fully scalable design system in under a year
- Onboarded Yas Marina Circuit - the home of Formula 1 Abu Dhabi Grandprix to a restrictive single-sign on digital solution uniting all attractions on YAS island and increasing customer data across all units.
- Designed & prototyped an end-to-end movie ticket booking and food ordering mobile application for the fastest growing cinema in the MENA region, VOX Cinemas
- Led the iteration and evolution of a social media application that resulted in over 132% increase in DAU over 2 months
Brands:
Vox Cinemas, Abu Dhabi Commercial Bank, Noon online shopping platform, Abu Dhabi Tourism, Dubai World Trade Centre, Yas Marina Circuit, MOTUS One Events Transport, Johnson & Johnsons, Redbull, Hershey's, Majid Al Futtaim, Meraas Properties, GPSSA Pension platform and Miral Asset Management, Pam Golding, Stanlib Bank, Fox Studios.
Personal:
I currently live in the UK and prior, have lived in 4 countries and speak 4 languages. I firmly believe in the human ability to adapt to change. I am a mama to a kiddo with a Rare Disease which forces me to learn and adapt every day to new things. I believe in being human and seeing others as human and my family makes up a large part of who I am.
Experience
2021-Present
Lead Experience Designer - Fave for Passionate Fans
2021-2021
Senior Experience designer - Majid Al Futtaim
2020-2021
Senior Experience designer - Publicis Sapient
2018-2020
Experience Designer - Publicis Sapient
2018-2018
Art Director and Visual Designer - The Livingroom Communication
2016-2018
Art Director and Visual Designer - Mullenlowe MENA
6 Month Internship 2016
Junior Art Director - 140 BBDO Cape Town
6 Month Internship 2014
Junior Art Director - Foxp2
What My Peers Say
Hue Tran
Head of Product - Fave
"Christine is someone you’d be lucky to have on your team. She jumped straight into the deep-end of the pool when it came to the start-up world, and boy did she swim fast. She's one of the few who is able to deliver quality, thoughtful, and just outright creative work in crazy speed. Seriously, there have been moments where I thought … how did you just come up with all this?! And soon enough, Christine became an essential piece of our creative process, and therefore, our team. On top of her talents, Christine also comes with an enthusiasm and passion that are unmatched. She’ll easily light up the room with her attitude and personality which really helped us establish a healthy team/company culture overall. I celebrate and look forward to the many collaborations and accomplishments Christine and I can/will have together!"
Alexander Obradovic
MENA Creative Lead - Regional Head of Experience at Publicis Sapient
"Having worked alongside Christine at multiple institutions, I can whole heartedly say that I rarely come across real talents who stand out like her. I have had the pleasure of working with Christine for three years, collaborating on multiple projects. Christine’s ability to handle detail has resulted in a dramatic increase in the productivity level of all engagements she has been involved in. No matter how tense a situation, Christine makes sure everyone soldiers on with a smile. As a team member or a friend, Christine earns my highest recommendation."
Aga Florek
Senior Product Designer at Tradeling.com
"Working with Christine on quite a challenging project was a pleasure, as she joined filled with positive energy and a very calculated mind. She's a very honest, hard-working and most importantly a caring designer, who has taken it upon herself to better the project from day 1. It was a privilege working with Christine, as she continued to ensure best practices were adhered to and fantastic relationships were built with clients and team members alike. Christine has fantastic attention to detail, is very calm and in her approach to work and an overall joy to work with. She made the lives of many on the project team much brighter and I'd love to work with her again in the future."
Ganesh Gholap
Senior Experience Designer at Publicis Sapient
"It was great working with Christine on the last project of a website redesign and a mobile app. She is easy going, a great team player and smart working colleague. Her good characteristic of counter questioning the problem really helped us in solving them. She is an organised person and always seeks for good processes that make the project run seamlessly. She is collaborative and includes everyone in the conversations and always open for the ideas which solve the design problems creatively."